LEVIS – PITTI 2003

CLIENT: EXPOSURE

 

DESIGNERS: JUMP STUDIOS

AGAIN BUILT AND INSTALLED INTO FLORENCE WITHIN A TIGHT 3 WEEK
PERIOD.
THIS STAND INVOLVED THE COMPLETE LINING OF THE ROOMS FLOOR WALLS AND CEILING.
THERE WAS UNDER FLOOR LIGHTING SHINING THROUGH THE GAPS BETWEEN THE ROUGH STAINED TIMBER PLANKS.
WE BUILT A FULL SIZE LOOM WHICH WAS ASSEMBLED IN THE CENTRE OF THE ROOM WITH RED CORD AND FIBRE OPTICS THREADED THROUGH FROM ONE END OF THE ROOM TO THE OTHER.
96 X 2FT DIAMETER WAXED MDF SPOOLS LINED 2 WALLS TO MERCHANDISE THE NEW LEVIS RANGE